In a truly CSR (Corporate Social Responsibility) style Times of India Foundation has launched this Teach India campaign. Last year with ‘Lead India’ campaign it won India’s first ever Lion at Cannes festival (deservingly) at Cannes. This year, they may not replicate it (well, India as a whole came almost empty handed). The campaign however, received the only Grand Prix at the creative Abby Awards at Goafest 2009.
