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1900 – 2024: Pepsi Slogans Through the Years

Decades of Pepsi straplines
Pepsi Slogans: 1909-2024

1909-1939

Delicious and Healthful
When they find the Pepsi-Cola bottles are empty, their morale will go down another 10 points
Pepsi-Cola hits the spot, 12 full ounces, that’s a lot, Twice as much for a nickel too, Pepsi-Cola is the Drink for you!
Nickel, nickel, nickel, nickle, Trickle, trickle, trickle, trickle…

1939-1950

Twice As Much For A Nickel Too

1950 

More bounce to the ounce 

1950-1953

The Light Refreshment

1950–1957

Any Weather is Pepsi Weather

1957–1958

Say Pepsi, Please

1953-1961

Be Sociable

1961-1963

Now It’s Pepsi For Those Who Think Young

1963-1967

Come Alive! You’re In The Pepsi Generation

1967-1969

Taste That Beats The Others Cold
Pepsi Pours It On

1969-1973

You’ve Got A Lot To Live, Pepsi’s Got A Lot To Give

1973-1975

Join The Pepsi People Feelin’ Free

1974

Lipsmackin thirst quenchin (ace tastin motivatin good buzzin cool talkin high walkin fast livin ever givin cool fizzin) Pepsi

1975-1978

Have A Pepsi Day

1978-1981

Catch That Pepsi Spirit

1981-1982

Pepsi’s Got Your Taste For Life!

1983

Pepsi Now!

1984 

Pepsi now, take the challenge!

1984

Pepsi, The Choice Of A New Generation
Are you ready to take the challenge?

1985

Taste the difference
Generation Next

1986

Join the Pepsi generation: feel the taste

1989

A Generation Ahead

1992

Gotta Have It
Chill out
The choice is yours

1993

Be Young, Have Fun, Drink Pepsi

1994

Right now!

1995

Nothing Else is a Pepsi

1994-1995 

Double dutch bus

1997

Generation Next

1998

Same Great Taste

1999

The Joy of Pepsi Cola

2000

The Joy of Pepsi

2000-2003

Aazadi dil ki (Freedom of the Heart in Hindi)

2003

It’s the Cola
Dare for More

2003-2005

Yeh Pyas Hai Badi (Hindi meaning “This thirst is too much”)(India)

2005-2006

An ice cold Pepsi. It’s better than sex!

2006-2007

Why You Doggin’ Me/Taste the one that’s forever young

2007-2008

More Happy/Taste the once that’s forever young

2008

Yeh hai Youngistaan Meri Jaan! Hindi – meaning “This is the Young era my dear” (India and Pakistan)

Pepsi Stuff for Super Bowl Commercial

Рepsi is #1

Pepsify karo gai 

2008-2009

Something for Everyone

2009

Refresh everything
Every Generation Refreshes The World

2010

Every Pepsi Refreshes The World

2011

Summer Time is Pepsi Time

Born in the Carolinas

2012

Where there’s Pepsi, there’s music

Live For Now

Change The Game

The Best Drink Created Worldwide

2015

Out of the Blue
The Joy of Pepsi-Cola

2018

For the love of it

2019

Live for now

2020

That’s What I Like

2022

Start with Pepsi

Challenge your taste

2023

Rise up, baby! 

2024

Thirsty for more

Pepsi “That’s What I Like” Infographic
Pepsi reveals new tagline to tap into Pepsi drinkers’ wild side